Cord Cutting, Television and the Restaurant Industry

The media is obsessed with the death of television. Dan and Adam dive into the facts from Gfk MRI and discuss what’s really going on, and why it’s important to restaurant brands.

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television, cord cutting, cord never, media
Have consumers decided to ditch television?

Transcriptions by Go Transcript.

Author: Adam Pierno

Adam Pierno has a one-of-a-kind perspective on restaurant and CPGs. He investigates the connections between strategy, media, digital and business goals employing social media listening, analysis and traditional consumer research to find meaningful insights for brands thinking about their futures.