How restaurants can fend off grocery prepared foods and CPG.

grocery, prepared foods, deli, CPG, dining, options, variety
The prepared food options at grocery has improved along with quality. Can restaurants keep up?

This time on the Food & Restaurant Marketing Podcast, Mr. Pierno and Mr. Santy investigate the ways that the improvements made in the grocery prepared offering have hurt restaurants and the four ways restaurants can fight back. With so much cost pressure on restaurants, how can they win this battle? We explore, join us.

How can restaurants fend off their new rivals at grocery? Let’s find out.

Want to read along? Enjoy the transcript here.

Transcriptions by Go Transcript.

 

Author: Adam Pierno

Adam Pierno has a one-of-a-kind perspective on restaurant and CPGs. He investigates the connections between strategy, media, digital and business goals employing social media listening, analysis and traditional consumer research to find meaningful insights for brands thinking about their futures.